Tile variations: one tile, a version for each customer group
Show VIPs, wholesale buyers or another country their own version of a tile.
One tile can now show different versions to different customers. Add a variation, change the words, images or links that should differ, and choose who sees it with a display rule. Everyone else keeps seeing the original. You place the tile once, so there is nothing extra to manage on the page. The full guide is in Tile variations.
Updated on Sep 19, 2026